Primitivo
Primitivo is Puglia's most celebrated red grape and one of southern Italy's most characterful varieties. Bold, rich and generously fruited, it produces wines of real warmth and intensity, packed with dark berry, plum, spice and a distinctive jammy sweetness that makes it immediately appealing. Believed to be genetically identical to Zinfandel, Primitivo thrives in Puglia's intense heat and terracotta soils, delivering outstanding value and a style that is hard not to love. A brilliant match for BBQ, rich pasta dishes and aged cheeses.
